The most important reason that Payment Card Industry Data Security Standards are in place is so that the customers and the businesses will not be open to identity theft and to discourage computer “hackers” from breaking into your business or entering into your bank accounts.  A hacker is someone who performs a network intrusion which is an unauthorized access to a computer network environment or payment system, to illegally obtain cardholder data.

Here is another definition – “data compromise and that is it is a deliberate attack on the communications or information processing systems exposing cardholder account information to third parties, and placing cardholders at risk of fraudulent use.  This attack can be initiated by a disgruntled employee, a malicious competitor, or a misguided hacker.  Attacks often result in damage or disruption to the entire payment system.  Protect your cardholder customers as best you can as you would want to be protected if you were your own customer. 

It is a requirement that merchants protect credit card processing data.  Companies are using common practices that have adopted common industry security requirements referred to as Payment Card Industry (PCI).  One of the ways that this is being accomplished is by going into partnerships with various security companies that can provide the data security and the mandatory industry requirements around the protection of data through the payment transaction process.

There are twelve requirements that need to be met and they range anywhere from installing a firewall to your mainframe network, encrypting all transmissions of cardholder data across open public networks, updating antivirus software, assigning unique IDs, maintaining an Information Security Policy, and regularly testing security systems and processes.

The PCI Security Council is an independent body responsible for the development and ongoing evolution of security standards for account data protection has developed the “Priority Approach”, which provides guidance for non-compliant merchants striving to achieve compliance.   This is a pretty powerful statement and a useful statement letting you as a merchant know that there is help available to get you where you need to be with your business.  This is in place for the protection of your customers.

Depending on the size and number of transactions your business processes each year will depend on the requirement or assessment you will be responsible for whether it is a quarterly scan or an onsite assessment.  Virus scanning is important and beneficial because you want to have your environment sealed off to individuals trying to break through your network.  The quicker you are able to catch someone the quicker you are able to shut them off.  Your goal is to safeguard your customer’s cardholder data, when you perform the scans continuously you are also following the requirements for ongoing Payment Card Industry compliance.

To learn more on on becoming PCI compliant for your online merchant account check out http://www.stradafee.com!  Make your credit card processing safe and secure for your clients.

Like any business, online commerce has its own obstacles. Though they may present themselves differently than a brick and mortar establishment, many of these challenges are rooted in the same fundamental issues of trust, communication, and convenience. Creating a profitable eCommerce business with a positive reputation depends on your ability to navigate these challenges and provide customers with the best online shopping experience available.

The first thing to realize as an online business owner is that the vast majority of visitors to your site will not trust what they see. Customers are unimpressed with stylish layouts and amazing graphics when it comes down actually spending money. Most people want to see legitimacy. This can be displayed in many ways. Start by including a physical address and phone number, along with several contact emails and company bios. These things can go a long way in establishing legitimacy, but don’t stop there. Partnering up with other valued websites and becoming a member of organizations such as the Better Business Bureau are other proven ways to build trust. Beyond that, you must be good at answering the phones and responding quickly to customer inquiries. Some customers will even call just to see how quickly you respond, looking for comfort in the fact that your business is active and on top of things.

Product presentation is the second most important obstacle to overcome in online business. Unlike in a real world store, customers cannot touch and feel the product under consideration, and for this reason, the level of product showcasing must be very high. Provide several image views, elaborate descriptions, customer reviews, as well as links for other information. Most successful ecommerce sites provide at least five pictures of each product. Descriptions should be unique to your business and as clear as possible. If you or your team is not comfortable writing attractive product descriptions, hiring a writer is well worth the expense.

The last major issue in online business is security. The security of your website determines a customer’s willingness to enter their personal payment information. Part of establishing trust in your security is in having an online merchant account. A credit card merchant account will allow you to accept card payments while keeping shoppers within your website. Moving from your site to a third party processor’s site can be quite unsettling for potential buyers and can also cause a host of other problems. Once a merchant account is in place, making sure your site has adequate encryption will also reassure your customers in the level of informational security employed by your business.

The challenges of online sales are easily overcome with the investment of some time and thought. Without tackling these obstacles, the probability of sales will be very low. Of course, it doesn’t stop there. There are an infinite number of improvements you should continue to make as your business grows and develops. These major obstacles are merely the roadblocks that have a tendency to shut businesses down before they even get started.

Merchant accounts make it possible for businesses to provide online credit card processing. For more information on credit card processing visit www.stradafee.com.