Many eCommerce savvy shoppers have learned to look for certain signs of security before entering their credit card information. Some of the most typical security signs are “https” and the padlock graphic found in the URL of the website. The padlock graphic is a VeriSign Secured Seal, one of many companies providing secure transaction online. Almost four out of five Americans recognize the VeriSign Secured Seal, making it an extremely effective security mark. Newer browsers make it possible for authenticated certificates to be detected, displaying the address bar in green. However, most people do not have this feature to help them along and are looking for other signs.

Most reputable companies providing online transaction security utilize SSL technology. SSL, or Secure Sockets Layer, is a military grade encryption that protects customer credit card information as it is transferred on the Internet. This type of information encryption authenticates identity information in association with the credit card data by an authority, verifying the identity of the owner of that certificate. Thought SSL is not a required element for shopping cart security, it certainly shows your commitment to the level of security customers will experience.

The use of these online security measures not only provides protection, it also helps to demonstrate the authenticity of your business. Some customers may still be wary to enter their credit card information online, but the demonstration of such security measure may help them in deciding to make a transaction over the phone, or perhaps contact you for further information. Online retailers see an increase in sales on an average of ten percent after installing some form of security system on the payment pages of their website. This should be a sign to retailers that customers are really looking for ways to make sure their credit card information is safe. Earn the trust of online shoppers by providing the professional security people want.

Merchant accounts make it possible for businesses to provide credit card processing for card present and card-not-present transactions. For more information on credit card processing visit http://www.stradafee.com